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Marketing Coordinator


  • Location: Napa, CA
  • Post Date: 9/10/2018
  • Job Type: FULL TIME
Does the thought of Marketing get your blood pumping?
Do you have a wide spectrum of skills that could elevate any team? 
Do you develop creative content and images that resonate with people?
Do you enjoy working in the wine industry?

If you said yes, then you might be the person we’re looking to hire! vinSUITE is seeking a skilled and detail-oriented professional who will be working full-time at our Napa office and whose responsibilities will be contributing to the strategic communication outreach efforts of the company’s Sales and Marketing department.

The position is responsible for a breadth of duties that include lead generation, email, newsletters, digital advertising, campaigns, direct mail, SEO, websites, trade shows and more and the candidate will be under the supervision of the Sales and Marketing Manager. This is an exciting opportunity for an individual looking for a fast-paced environment where experience will be drawn upon to effectively generate interest for vinSUITE's dynamic software products and services.

What you’ll be doing:

Support marketing day-to-day operations including campaigns, promotions and projects
Write copy for a range of Marketing collateral
Conduct research as needed for lead generation
Develop appropriate graphics and manipulate images to be used in communications
Create layouts for HTML- or print-based Marketing media such as newsletters, product sheets, and more
Send communications using an email Marketing system that includes, but not limited to, newsletters, product promotions, press releases, webinars (pre- and post-events), and various other types of communications
Collaborate with external vendors for print production that includes postcards, tradeshow booths, and more
Maintain vinSUITE's web sites. Use of HTML may be needed, but knowledge of SEO techniques is required
Other Marketing projects as determined by the Sales & Marketing department
Multi-task in a fast-paced environment and set priorities within time constraints
Problem-solve and help to teach others
Work independently as well as coordinate efforts with other team members

Traits We Value:

3-5 years of experience with Marketing communications
Experience working for or with wineries
Experience with the Adobe Creative Suite, particularly Photoshop, InDesign, Dreamweaver, and Illustrator
Experience with collateral design such as product sheets, postcards, business cards, and other types of collateral
Expertise in writing Marketing content for various channels (e.g. email, product sheets, etc.)
Familiarity with an email Marketing system in generating list recipients and distributing messages
Competent use of Wordpress and understanding of SEO techniques
Familiarity with MS Word, Excel, and PowerPoint 
Have excellent organizational and oral/written communication skills
A portfolio of past work is required showing experience
Knowledge and use of the following is a plus: Marketing automation systems such as Hubspot, Salesforce, social media posting (Facebook, Twitter, etc.), logo design, and campaign theme development