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Digital Marketing Systems Specialist

University of Northern Iowa

  • Location: Cedar Falls, IA
  • Post Date: 12/17/2018
  • Job Type: FULL TIME

Digital Marketing Systems Specialist

IT – Office of the CIO

 

Serves as a Constituent Relationship Management (CRM) subject matter expert and administrator for Salesforce Marketing Cloud, supporting the implementation, operation, testing, monitoring, use, maintenance, and optimization of Marketing Cloud; establishes Marketing Cloud usage standards; identifies and maximizes opportunities to leverage CRM technology to improve business processes and support critical recruitment, student success, and marketing strategies; in collaboration with Information Technology colleagues, responsible for the development and maintenance of web-based forms that integrate with the CRM system; participates in enhancing the UNI Mobile Application; and analyzes the efficacy of marketing campaigns and social media channels. Bachelor's degree; experience in web site development, including HTML and CSS and graphics editing software (e.g., Photoshop); excellent writing, communication, interpersonal and stakeholder relationship skills; record of creative problem resolution and successful completion of complex projects; excellent logical reasoning and analytical skills to effectively assess and communicate metrics; team-oriented; and ability to understand and leverage data required. Student experience will be considered.

Bachelor’s or advanced degree in computer science, management information systems, digital media, marketing, advertising, communications, graphic design, or related field; experience with marketing automation tools, specifically Salesforce Marketing Cloud, Drupal and FormAssembly; and experience with data analytics preferred.

Criminal and other relevant background checks required. UNI actively seeks to enhance diversity and is an Equal Opportunity/Affirmative Action employer. The University encourages applications from persons of color, women, individuals living with disabilities, and protected veterans. All qualified applicants will receive consideration for employment without regard to age, color, creed, disability, gender identity, national origin, race, religion, sex, sexual orientation, protected veteran status, or any other basis protected by federal and/or state law.

The University offers an excellent benefits package including a vacation plan, employer sponsored retirement plans, health and dental insurance, and life and disability insurance. Application materials received by Thursday, January 3, 2019 will be given first consideration. For more information or to apply, visit http://jobs.uni.edu.

UNI is a tobacco free campus.

University of Northern Iowa